Clean Oceans Home 2024-01-04T20:33:41+00:00


Clean Oceans is dedicated to stopping plastics entering our oceans and waterways, with a goal of banning all single use plastics on every Australian beach by 2025.


How corporations, schools, organisations and local communities can support Clean Oceans to make one thing clear: 

The Ugly Facts

The fact is, the facts are ugly. With an estimated 15,000 plastic bottles thrown away every minute in Australia alone, 5000 PET bottles thrown away every second globally and less than 4% of these being recycled. Most ends up in landfill, being burned or in our oceans. Something has to be done to keep our oceans clean for future generations.


Clean Oceans will be working with a variety of partners to achieve this goal, our first stage involves a huge activation with Surf Life Saving Clubs around Australia. We will be getting down and dirty with cost effective and easy solutions to all surf lifesaving clubs and Nippers programs around Australia to kick plastic off our beaches once and for All.

Each Nipper will be gifted with their own stainless steel water bottle, and we will also be supplying clubs with recycling and waste bins, and portable refilling water stations. We are all about re-education, we’ve created an educational program, that can be presented by our Clean Oceans team, on the importance of a plastic free planet, with an aim to encourage everyone to reduce and recycle and create an environment for community awareness.


We are dedicated to the Clean Oceans campaign & our vision to ban all single use plastics on Australian beaches by 2025. It’s an ambitious goal, so we need your help! It’s not easy being green, so we need to re-educate our communities to work together, to make a difference for the greater good of the planet and our oceans. We need volunteers to help & brands to get involved on a partnership level, together we can help get the ocean clear of all plastics!



Brett Pattinson

Entrepreneur, International Business Development Alchemist, Creator, Environmentalist, Loveable Rogue and Co-Founder of Clean Oceans.

Brett Pattinson’s career began as a rock star. Forget the generic ‘rock star’ term often bandied about nowadays. He was a real one, as in a bona fide, wildly celebrated onstage performer, fronting one of Australia’s most-loved bands of the eighties: The Allniters.

Brett was the founder of the international luxury organic cosmetics brand BOD which was sold when it listed on the ASX in the early 2000’s. He also founded Apple & Bee, an organic bag and accessories label, and firmly set his sights on business development and widespread expansion. Using the same tenacity and drive that had brought him platinum success in the past, Pattinson secured stockists in Australia, Asia, Europe, Canada and the USA.

Brett Pattinson has a diverse, proven track record, which includes breaking into new territories across the globe. He is a premium business counsellor and consultant minus the extraneous lip service.

teaming up with George Sabados Clean Oceans is his new passion, He’s at the ready to roll up his sleeves and fight the war on waste by championing our “Let’s make one thing clear” slogan and removing all Plastics from Australian beaches by 2020.

Alana Stocks

Digital Entrepreneur, Risk taker, Creative Hustler, Strategic Marketer

Alana is the Founder & Managing Director of creative agency, Circul8, and online learning portal, Expand My.World. She’s a pioneer for digital marketing and social media in Australia with a wealth of awards earned over 17 years. Alana firmly believes that you do your best work when you’re fully engaged and passionate, and has built Circul8 around this philosophy focusing a core part of the business on industries which enrich peoples lives such as travel, health, environment, education, not for profit and doing good. An important aspect of Alana’s role has been her ability to align business goals with strategy and creative, to achieve marketing success for her clients. She heads a talented team of creative & digital hotshots and their work continues to evolve the industry by thinking outside the square.

Alana has lead national and international campaigns and strategy which have achieved great success for the likes of Amnesty International, Greenpeace, Tourism Fiji, Changi Airport Singapore, Japan National Tourism Organization, Vanuatu Tourism Office, Cancer Council NSW, The Climate Institute, City of Karratha, The Woolmark Company, Papua New Guinea TPA..

Having grown up near the beach, the ocean has always held a special place in Alana’s heart. She is dedicated to protecting and preserving this vast body of water and the wonderful creatures that inhabit it. Previously Alana has created award-winning anti-whaling campaigns with Greenpeace and is now a board member of Clean Oceans and leads the digital and social media communications.

George Sabados

World Renowned Coffee Guru, Expert Franchise consultant, Birkenstock Wearing Eco Warrior and Co-Founder Clean Oceans

Hello and welcome.
I am guessing if you are reading this you really do want to know a little more about me, but I am also guessing that you do not want to read chapters and chapters on all the things I have done. Truth is, most of it is irrelevant in the context of where we find ourselves today.

However, it is worth mentioning that since 1998 I have had the privilege to work with over 1500 franchisees in the Food & Beverage Sector around the world, with a great number of other business types thrown in.

Despite being known as a coffee expert, that is not who I am. I would best describe myself as someone who loves helping other business owners in the retail space become entrepreneurs – to improve their lives, their businesses & most importantly, their financial position.

The HIGHER PURPOSE I have set for myself is to use my imagination, vast experience and great people skills to inspire, motivate and instruct franchisees and small business owners everywhere in how to unlock their unlimited potential and the true potential of their business.

At Clean Oceans, Brett and I share a passion, to fight the war on waste. Our hope is that we can help create an international community that will rid our oceans of waste in particular single use plastics! with the possibility that when I fall off the perch I will leave the planet better than how I found it.

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The Bravery is here
Transport NSW
City to Surf
The Bondi Surf Club
Clovelly Surf Club
Coofee Surf Club
North Cronulla Nippers
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